St Arnaud Street Museum a Victorian first

Published on 30 July 2014

James Geurts

An initiative being led by Northern Grampians Shire Council is set to breathe new life into St Arnaud’s main street.

The St Arnaud Street Museum will be a first for Victoria, and has been designed to increase tourism and boost local trade.

As part of the project, shop owners in St Arnaud are being invited to open their doors to resident artists who will transform their windows into spectacular art displays.

Councillor Merrilee Reid said the Street Museum will provide an opportunity for the town to reactivate unused shops and houses, and reinvigorate shop fronts along Napier Street. 

“The shop fronts and the wall spaces in between will make up a series of installations and murals, conceived as one overall artwork. Through promotional activities, the Street Museum will increase tourism to St Arnaud, bringing great social and economic benefit to the community,” she said.

“The project is part of the Artist-in Residency Program, which is a key component of the St Arnaud Civic Precinct Plan to enhance the town’s liveability and promote visitation.”

Participating shops will have a large temporary screen placed at the back of their front window and artwork will be placed in the space immediately inside. Creative signage will be printed on the window to advertise the shop, Street Museum and the artist whose work is on display.

Cr Reid said Council had secured James Geurts as the first Artist in Residence in St Arnaud from September to December this year.

“Based on the success of this, other contemporary artists will be invited to reside in St Arnaud for a one to three month period, to adapt the exhibition with the changing seasons,” she said.

The project is being developed by Northern Grampians Shire Council, in partnership with experienced curator Maudie Palmer AO, who has previously been the curator at the Ian Potter Museum- University of Melbourne, established the Herring Island Environmental Sculpture Park and was the inaugural director of Heide Museum of Modern Art and TarraWarra Museum of Art.

For more information on the St Arnaud Street Museum, please contact Carly Garonne, Northern Grampians Shire Council’s Community Partnership Officer on 5358 0507.

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